What is hanging ear drip coffee bag
What is hanging ear drip coffee bag?What is the difference between hanging ear drip coffee bag and black coffee?
What is the difference between hanging ear drip coffee and bagged instant coffee filter bag?
The drip coffee bag well retains the aroma of coffee and the original regional taste. The coffee is brewed by drip coffee filter. As long as there is a hot water source and a cup, you can easily brew a cup of coffee. It is especially suitable for various places where it is inconvenient to use coffee utensils.
Generally, the amount of drip coffee bag powder is 8 grams, and it is enough to inject hot water for each brew. The flavor of the hanging ear coffee pods can be selected according to personal preference. Therefore, in terms of selectivity, it is more than instant coffee, and the aroma and flavor of coffee will be more natural and more brilliant than instant coffee.
More importantly, the drip coffee bag can select coffee beans according to different needs. After selection, you can also choose different roasting degrees to express the different characteristics of this coffee. During the production process, all the raw materials of coffee beans are fresh. The flavor is also quite good when it finally arrives in your hands.
What is the difference between hanging ear drip coffee bag and instant coffee bag?
And the two pieces of paper that are like "ears" on the mouth of the cup are the origin of the name "Hanging Ear Coffee Bag". Due to its simple operation and portability, the brewed coffee tastes much purer and more fragrant than instant coffee. Today, ear-mounted coffee has occupied 15% of the market share of ordinary Japanese coffee.
But in China, even in New Years, few people have heard of the name "Hanging Ear Coffee Bag". So far it is not widely popular in China. Searching for "coffee" on Taobao, the number of treasures is displayed as 75,000, and if the keyword is narrowed down to "coffee with ears", the number of treasures is only, and the brands are also concentrated in foreign manufacturers such as Kelin, UCC, and Brook's.
Most Chinese people's first cup of coffee tends to start with instant coffee. Instant coffee, developed by Nestlé in 2009, is still the "mainstream form" of coffee consumption. But for those who make coffee a part of their daily lives, the notion of "how can instant coffee be called coffee" has become very common.
Most of the customers who buy coffee on the ears are also those who buy coffee beans. This group of people is around 25 to 35 years old and needs to cope with busy work and life. They have a fixed demand for freshly ground coffee, but they need more convenient alternatives for business trips, travel and other occasions. In addition, after all, it takes enough money (to buy a coffee machine and various other equipment) and enough time to learn enthusiasm and enough time to brew a fresh cup of coffee by hand from the grinding of beans. However, instant coffee obviously cannot meet the taste requirements of these people, so the hanging ear bag that takes less than 3 minutes to brew a time has become the best choice.
The price of drip coffee bag is usually around 7-10 yuan, which is slightly more expensive than the same gram of coffee beans, because labor costs are included. At present, Chinese people spend about 100 million yuan on coffee every year, and this number will increase by 15% every year.
But although the space is large, it is not so easy to enter. You need a long-term stable, quality-assured coffee bean supplier. These suppliers are usually located all over the world, and you need to make reasonable purchases according to the tastes of customers. It is no wonder that hanging ears are usually sold as a derivative of those shops that have been in the specialty coffee bean business for a long time. It is really difficult to sell hanging ears from scratch.
Even if the problem of coffee powder is solved, the choice of hanging ear drip coffee filter paper bag itself is also very particular. This product has patent rights in Japan, and the process is relatively complicated, and only a few manufacturers in Japan produce hanging ear drip coffee filter paper bag.
In the case of omitting all the equipment that needs to be added, spending a few dollars more for a hanging ear bag may be the closest to the real experience of pouring coffee. Such "small and beautiful" is probably also the reason why the hanging ear drip coffee bags are popular.
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